Generation X: Success or Integrity

Generation X, the 20-somethings of the 90's, were asked if they identified more with success or integrity. More than one half chose success, compared to only one third of their elders. Only 31% of twenty somethings in 1973 agreed that money is "a very important personal value." Today, 64% of Xers and matures say, "Material things, like what I drive and the house I live in, are really important to me." A third of Xers agreed that "the only meaningful measure of success is money." (Time Magazine, June 9, 1997) ? Copyright 2002 Steve Miller - All Rights Reserved



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